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Web Hosting - Email Issues When you build a web site, you often provide a means for users to communicate with you. One of the most common 'add-ons' to a web site is the addition of some kind of email access. Email is used to sign users up for newsletters, provide communication for administrative issues and a hundred other uses. But, as everyone sadly knows, email problems can occur. Virus infection is among the most common, though the situation is actually better today than in the past. Huge efforts, and some progress, has been made over the past 10 years to reduce the number and severity of virus attacks. Hackers haven't surrendered, far from it. But they're on the defensive like never before. Many of those viruses were (and are) spread through email, usually in the form of email attachments. That's the source of the now-common advice never to open an attachment from someone you don't know. Professionals will often extend that advice to suggest you never open an attachment that's unexpected, even if it's from someone you know. Well-meaning, but computer-challenged friends often accidentally forward virus infected emails. Spam has taken over the top spot for email annoyances. It's estimated by various different professional sources that 92-97% of all email sent today is spam. While the definition varies, spam is generally regarded as any unwanted commercial email sent by someone whom the recipient doesn't know or have a business relationship with. Spam clutters email inboxes, requires people to sift through to find valid messages, and often contains offensive messages in some form. But, it's a fact of life and isn't going away anytime soon. Even though laws are in place, thousands of spammers continue to risk fines or jail for the chance of making money from that small percentage who will open the unwanted email. Other forms of email problems are even more severe for many web site owners. When the mechanisms fail that they rely on to send and receive messages to and from their users, that's a problem. Dealing with those problems can range from sending an email or instant message to an administrator, to tracking down the right person to get your site removed from a blacklist. Email is the communications vehicle of choice for millions everyday. When the system burps, someone has to take time to do something about it. Often, that means relying on a person who is already overburdened with too many issues to resolve. So, besides pointing out some sad facts or complaining, what's the point? All of the above shows just one more area you should look at when selecting a web host or deciding whether to move to another. Just as with server or network administration, companies vary in their ability to deal with email-related issues. Some are responsive and super-competent. Others, are simply indifferent or worse. And many are in between. Email administration, like server maintenance or network management, is a professional specialty. Skill in one does not necessarily mean quality work in another. Finding a web hosting company and/or system that has few email problems, and solves them quickly when they occur, is an important task. Spend some time researching who provides superior support in email. You'll be happy you did.

Web Hosting - When Changing Web Hosts Nearly everyone will want to change to a new web host at some point. It may involve just changing out old hardware for new. It usually means finding an entirely new web hosting company. When faced with that decision there are a number of issues to be considered. Swapping hardware and/or software is a fairly straightforward decision. There are two possible scenarios. Either you maintain your own hardware and software at a facility managed by others, or you are considering upgrading to newer (usually more expensive) systems maintained by others. In either case, it's simply a matter of estimating the cost and the short-term impact versus the long-term benefits. If the system(s) you currently use are short on capacity, sooner or later you'll be sufficiently motivated to make the change. Either the hardware will become unreliable or loaded to the point you'll be forced to migrate, or your needs will expand enough to justify the effort and expense of moving. Similar considerations apply to the scenario in which you rely on the web hosting company for everything, and want to find someone else to rely on. Regrettably, that's a very common situation. Many web hosting companies provide systems and staff that sooner or later fall below an acceptable level. Most people make the decision to change based on emotion. That's not entirely bad. Emotions incent you to take action. But you need to keep a cool head, too, in order to calculate your long-range self-interest. Bearing some minor inconveniences from time to time is usually worth the trade off. When it begins to affect your site to the point you're losing visitors, it's time to make a change. To get a more objective handle on when that point is reached, reach for some numbers. Maintain, or get from the hosting company, a factual report about availability and current usage. If the server is down so much, or so heavily loaded, that it drives your visitors away, it's time to take action. There are other less easily quantifiable but equally important factors, as well. You will at some point need to communicate with one or more persons who help maintain your site. Even if you do all your own server, database and web site maintenance, someone behind the scenes is helping to keep things running smoothly. That's called 'infrastructure'. If the road you drive on has potholes, it's not enough that you can fix your own car. In terms of network bandwidth and availability, server capacity, disk space, security and a whole array of other aspects, the web hosting company has to have competent people who care (and are allowed) to do the job well. When the company's people fall down - because of incompetence, lack of resources or absence of a culture of excellence - or for any other reason - your web site suffers. This issue more than any other is what drives people to seek another web hosting company. Even if you choose well at the outset, things can change. Management changes, staff changes and companies are taken over by other companies. Sometimes, it isn't simply a matter of swapping out an unreliable piece of hardware or software. When it's time to swap out people, you look for the same aspect: doing the job required.

Being Effective in Your Persuasive Writing (persuasive writing) The goal of persuasive writing is to have the ability to influence or change a persons mind with your words. You encounter these in your normal everyday life. Whether it is a politician trying to convince you to vote for them, a commercial for a company that wants you to buy there product, or from your children trying to explain the reason why they should be allowed to go to that concert, persuasion is all around. You may even use the power of persuasion on yourself, like deciding why or why not you should eat that last piece of pizza or if you really need to buy another white shirt even though it is a really good deal. Everyday you have to decide on whether one choice is better than another and why. To succeed in your persuasive writing venture you need to follow a few simple rules. You must have focus. Decide on what position you are trying to persuade. Are you for or against the topic your writing about? Choose a side and stick with it. Arguing both sides of the fence will be detrimental to your persuasion. There are three techniques that you will need to use to have convincing persuasive writing. Now you need to provide facts and evidence to support your writing. Statistics and examples are used to provide the reason people should choose you position and believe your writings. You can also include facts and evidence that demonstrate why the opposition is wrong. This should be eased into. Remember you are trying to persuade and convince them on why you position is better not offend or alienate them. This is called the logos technique of persuasion writing. Another persuasive writing technique is ethos. This is where you have to prove yourself to be a creditable person. To be able to make your readers believe that they should have confidence in what you are telling them. The best way to prove your credibility is to provide true and undisputable facts, be articulate, and explain why you are capable of proving this information to them. Pathos is the third technique you will use in your writing. This will appeal to the emotions of the readers. This can be the most important technique but also the most critical. It must be used with caution or you can just as easily turn the readers against you as you could bring them with you. Appealing to your readers emotions can be tricky. This must be done subtly To work this effectively you must have the ability to make the reader feel your emotions, the joy, the pain, the hurt whatever the case maybe. You need to pin point your target audience and write to appeal to them. What sounds interesting and persuasive to a teenager most likely will not work with a middle age woman. Whether you are targeting men or women will make a difference in you writings. Identify with your target audience. An example of this would be ?only the cool kids will be wearing product XYZ? or ?we know as a respectable home owner you will want to?..? By identifying with the intended audience it pulls them into what you are writing and how or why it pertains to them. Persuasive writings can be a challenge. You have to objective and opened minded to other positions of the topic at hand even though sometimes you don?t want too. Remembering you goal is just to persuade them why yours is better. This does not necessarily mean that the opposition is bad or wrong, just that yours is a superior choice.

Sweepstakes Entries Can Garner some Freebies Are you ready to cash in on the web's best sweepstakes and freebies? When it comes to finding the best of freebies on the web, sweepstakes entries and freebies go hand on hand. There are many fine websites that act as repositories for free stuff and sweepstakes. Here are some tips for finding the best sweepstakes entries and cashing in on the best freebies to be found on the World Web. Tips and Hints for Finding the Best Sweepstakes on the Web There are many websites out there that advertise the best of the free web. These sites often list dozens (if not more) of freebies and sweepstakes. Unfortunately, there are good deals of disreputable and not-legitimate websites that offer erroneous information or simply dozens of outdated sweepstakes links. Fortunately, there are many easy to use tips that you can use to find the best in sweepstakes. Ordering Your Sweepstakes Entries by Category Part of the secret in winning sweepstakes is that winners are able to organize their sweepstakes entries. First, you want to order sweepstakes by category. What are you most interested in winning? Are you lusting after a brand new car, or are you coveting that full makeover and shopping spree? Remember?sweepstakes usually come in big packages, so it does not hurt to think and dream big. Of course, it is important to keep a healthy sense of perspective when you go about filling out sweepstakes entries, but you want to make sure that you are focusing on the right kinds of sweepstakes. Ordering Sweepstakes Entries by Entry Deadline Date Another easy way to bring order to the crazy world of sweepstakes entries and freebies is to organize all of your sweepstakes entries by the deadline date. The last thing you want to do is to focus your energies on sweepstakes entries that are already expired. Purchase a notebook with file pockets that allows you to organize all of your sweepstakes entries by category and date. Keep a calendar handy and make sure that you note the various deadline dates for submitting to sweepstakes contests that you want to enter. Keep an Eye on Your Favorite Companies and Sponsors Once you have been in the sweepstakes business long enough, you begin to notice a definite pattern?your favorite companies, businesses and corporations probably sponsor their sweepstakes contests on a regular schedule. Make sure you bookmark your favorites?those companies that are frequent sponsors of sweepstakes contests?and visit their site often. You want to get a leg up on the competition by knowing who will be holding a sweepstake contest at any given time. Make the Sweepstakes Directory Your Best Friend If you are serious about winning sweepstakes freebies, you will want to become very well acquainted with sweepstakes directories. The World Wide Web is a haven and treasure trove for sweepstakes directories. These are websites that contain libraries of links that can connect you to new sweepstakes. Thank the organizers out there, who feel the need to collect and label links for the rest of us. These websites can be great places to start your search for the perfect sweepstakes entry. Sign Up for Newsletters that Keep You in Touch with Sweepstakes Sponsors If you know that certain companies sponsor sweepstakes contests, consider joining the newsletters of the contest sponsors. Many sponsors use their free newsletters to promote sweepstakes contests. This is a good way to learn more about their giveaway patterns. You will also be the first to know whether about sweepstakes contests as soon as they go online. You can search the Internet for the best of these newsletters. Be warned that your inbox will quickly fill up if you rely on this method.